Web Survey Bibliography
The term ‘‘gamification’’ is used for a wide variety of techniques aimed to increase respondent
engagement while filling out web surveys. Suggested approaches range from rephrasing questions to
sound more game-like to embedding the entire survey into a game where respondent avatars
adventure through a fantasy land while answering survey questions. So far, only a few experimental
studies regarding the influence of gamification on survey responding have been published in peer-
reviewed journals. This article systematically reviews the current research literature on gamification in surveys by first answering the question as to what gamification entails in the context of web surveys by identifying relevant gamification elements. Next, the article discusses how these elements could influence survey data quality using the Total Survey Error framework. Finally, a systematic review of empirical evidence on gamified surveys from published and unpublished studies is provided. While most studies found in our literature review reported a positive effect of using game elements, such as challenges, story/narrative, rewards, goals/objectives, and badges, on psychological outcomes among survey respondents (e.g., fun, interest, satisfaction), the influence of these elements on behavioral outcomes (e.g., completion and break-offs, item omission, satisficing, responses) and, therefore, survey quality is more unclear. This article informs survey researchers and practitioners of the current state of research on survey gamification and identifies potential areas for future research.
Web survey bibliography - 2015 (291)
- Adding Postal Follow-Up to a Web-Based Survey of Primary Care and Gastroenterology Clinic Physician...; 2015; Partin, M. R.; Powell, A. A.; Burgess, D. J.; Haggstrom, D. A.; Gravely, A. A.; Halek, K.; Bangerter...
- Can Non-full-probability Internet Surveys Yield Useful Data? A Comparison with Full-probability Face...; 2015; Simmons, A.D.; Bobo, L. D.
- Participation rates, response bias and response behaviours in the community survey of the Swiss Spinal...; 2015; Fekete, C.; Segerer, W.; Gemperli, A.; Brinkhof, M.W.G.
- The Cathie Marsh lecture: What does the failure of the polls tell us about the future of survey research...; 2015; Sturgis, P., Matheson, J.
- GreenBook Research Industry Trends Report; 2015; Murphy, L. (Ed.)
- Designing web surveys for the multi-device internet; 2015; de Bruijne, M.
- Data Quality Standards in Mixed Mode Surveys; 2015; Bremer, J.; Barbulescu, M.; Bennett, J.
- Mobile Surveys for Kids: Making Surveys G-rated; 2015; Simpson, B.
- Changing from CAPI to CAWI in an ongoing household panel - experiences from the German Socio-Economic...; 2015; Schupp, J.; Sassenroth, D.
- Rating Scales in Web Surveys: A Test of New Drag-and-Drop Rating Procedures; 2015; Kunz, T.
- A Review of Issues in Gamified Surveys; 2015; Keusch, F.; Zhang, Che.
- Mobility Enabled: Effects of Mobile Devices on Survey Response and Substantive Measures; 2015; Barlas, F. M.; Randall, T. K.
- Innovations in Email Invitation Design for Today’s Digital World; 2015; Saunders, T.; Kessler, A.
- Gamification in Survey Research: Do The Results Support The Evangelists?; 2015; Pashupati, K.; Weber-Raley, L.
- What They Can’t See Can Hurt You: Improving Grids for Mobile Devices; 2015; Randall, T. K.; Barlas, F. M.; Graham, P.; Subias, T.
- Same, Same but Different: Effects of mixing Web and mail modes in audience research; 2015; Bergstroem, A.
- Comparison of telephone RDD and online panel survey modes on CPGI scores and co-morbidities; 2015; Lee, C.-K.; Back, K.-J.; Williams, Ro. J.; Ahn, S.-S.
- An Empirical Test of Nonresponse Bias in Internet Surveys; 2015; af Wahlberg, AE; Poom, L.
- Hidden Populations, Online Purposive Sampling, and External Validity: Taking off the Blindfold; 2015; Barrat, M. J.; Ferris, J. A.; Lenton, S.
- An experiment testing six formats of 101-point rating scales; 2015; Liu, M.; Conrad, F. G.
- Emerging Technologies: The Rise of Mobile Devices: From Smartphones to Smart Surveys; 2015; Buskirk, T. D.
- A Free Audio-CASI Module for LimeSurvey; 2015; Beier, H.; Schulz, S.
- Self-identification of occupation in web surveys: requirements for search trees and look-up tables ; 2015; Tijdens, K. G.
- Mode System Effects in an Online Panel Study: Comparing a Probability-based Online Panel with two Face...; 2015; Struminskaya, B.; De Leeuw, E. D.; Kaczmirek, L.
- Using Incentives and Multiple Modes of Data Collection to Improve Response Rate: Results from the National...; 2015; Howden, L. M.; Joestl, S. S.; Cohen, R. A.
- Utilizing iPads in the Field; 2015; Kiser, P.
- Mixed Mode Design Considerations; 2015; Hupp, A.
- Enhancing Response Usability in a Web-based Survey, But Did Anyone Use It?; 2015; Yoder, R.
- Mixed Mode Design Considerations: Panel Discussion; 2015; Smyth, J.; Hupp, A.; Elver, K.
- PayPal? An Incentive to Check-out?; 2015; Franklin, J.; Rasmussen, C.; Pruitt, J.; Waller, D.
- Standard Definitions: Final Dispositions of Case Codes and Outcome Rates for Surveys 2015; 2015
- Mixed mode surveys ; 2015; Burton, J.
- The Evolution of CAPI; 2015; Johnson, A. J.
- Online Questionnaire for Survey Research: Comparative Study of the Features Available with Free Account...; 2015; Subhash, K.
- An Experiment in Open End Response Length in Relation to Text Box Length in a Web Survey; 2015; Traugott, M. W.; Antoun, C.
- Item nonresponse in open-ended questions: Identification and reduction in web surveys; 2015; Kaczmirek, L.; Behr, D.
- Metrics and Design Tool for Building and Evaluating Probability-Based Online Panels; 2015; DiSogra, C.; Callegaro, M.
- Impact of raising awareness of respondents on the measurement quality in a web survey; 2015; Revilla, M.
- Analysis of four recruitment methods for obtaining normative data through a Web-based questionnaire:...; 2015; Nolte, M. T.; Shauver, M. J.; Chung, K. C.
- Open narrative questions in PC and smartphones: is the device playing a role?; 2015; Revilla, M.; Ochoa, C.
- Gamification of Online Surveys: Design Process, Case Study, and Evaluation; 2015; Harms, J.; Biegler, S.; Wimmer, C.; Kappel, K.; Grechenig, T.
- Equivalency of Paper Versus Tablet Computer Survey Data; 2015; Ravert, R. D.; Gomez-Scott, J.; Donnellan, M. B.
- Higher response rates at the expense of validity? Consequences of the implementation of the ‘forced...; 2015; Decieux, J. P.; Mergener, A.; Neufang, K.; Sischka, P.
- Development and Validation of a Scale for Social Exhibitionism on the Internet (SEXI); 2015; Vetter, M.; Eib, C.; Hill-Kloss, S.; Wollscheid, P.; Hagemann, D.
- Comparison of self-administered survey questionnaire responses collected using mobile apps versus other...; 2015; Belisario, J. S. M.; Jamsek, J.; Huckvale, K.; O'Donoghue, J.; Morrison, C. P.; Car, J.
- Evaluating the Distorting Effects of Inattentive Responding and Social Desirability on Self-Report Scales...; 2015; McKibben, W. B.; Silvia, P. J.
- A quasi-experiment on effects of prepaid versus promised incentives on participation in a probability...; 2015; Schaurer, I.; Bosnjak, M.
- Surveys: Question Wording and Response Categories; 2015; Schaeffer, N. C.; Dykema, J.
- Doing online research involving university students with disabilities: Methodological issues; 2015; De Cesarei, A.; Baldaro, B.
- Understanding Society Innovation Panel Wave 7: Results from Methodological Experiments; 2015; Blom, A. G.; Burton, J.; Booker, C. L.; Cernat, A.; Fairbrother, M.; Jaeckle, A.; Kaminska, O.; Keusch...